• ideamakers are a crack team of senior commercial people solving problems as creatively, effectively and quickly as possible

• we use a variety of fresh , innovative and proven techniques along with our 'brains' and experience

• we believe in working with you to make the journey as clear, visionary and enjoyable as possible.

• Motivating Brands & NPD: Getting Brands back on track with their consumers via motivating positionings and NPD that really connects
• Reinventing Commercial Thinking: Transforming the way you think to unlock powerful consumer driven commercial action plans:
  • Consumer Insight: Proven “How to” step-by-step approach to create new levels of consumer insight – test driven by a range of leading blue chip companies
  • Category Strategy & Brand Action Plans: Time effective approach to identify and quantify potential opportunities for tangible and imminent category and brand actions
  • Engaging Buyers: New ways to engage buyers and leapfrog the competition
• Boosting Creative Thinking: Enhancing your ability to apply strong creative thinking in a practical, commercially grounded way

...get in touch to find out more

...get in touch to find out more

"The Insights training was a great success and had tremendous impact on our strategic planning. Suzanne is a true expert in her field and really took us on a journey that will help us become more insight-led. Working with Suzanne on this project was a breath of fresh air as she is such an inspiring coach who managed to keep the team’s energy levels high at all times with a perfect mix of theory & practical application."

"Really inspiring blue skies thinking backed up with making sure we set goals to make it happen: a really unusual ability to think outside the box and then ground it in reality"

"It was a very practical and enjoyable approach to creative thinking that applied various techniques to real business issues. The facilitator was supportive and encouraging"

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Suzanne Robinson

Creative Alchemist and practical strategic thinker, Suzanne is passionate about new ways of of creative thinking that work at opening up possibilities and practical ways forward. She is renowned for her knowledge of creativity and breakthrough insight techniques.

Her last client side role was head of innovation for Nestle foods, having worked for Cussons, Allied Breweries, Northern Foods before becoming a consultant working with companies such as Diageo,O2, Nestle, Heineken, Asda Muller, McCain, Tesco, Yoplait, Unilever, Barclays, Britvic, Allied Domecq.

Vanessa Brown

Strong commercial marketeer. She brings experience based on successfully developing and launching new products into the major supermarkets, driving distribution and thus growing sales of previously declining categories. Her last client side role was as Customer Marketing Manager for Nestle, having previously worked in senior sales roles with Walkers. She now works with companies such as Asda, Nestle and a range of smaller food and drink manufacturers looking to grow their retail base.

Dave Jordan

A creative thinker with a practical commercial edge. He brings experience from a wide range of industries in developing and implementing competitive marketing strategy.

His last client side role was as a senior marketer with Courage before becoming a consultant working with companies such as Unilever, Muller, Sony, Sainsbury, Kimberley Clark, DairyCrest.

Dr Brian Bates

Head of Psychology at the University of Sussex and pioneer of creative development and trained actors in Creative Imagination at RADA. Author of six books with total sales of over a million copies including the book & BBC1 tv series ‘The Human Face’ co-authored with the actor John Cleese.

Lou Ramsay

A highly regarded qualitative researcher who has developed exciting and insightful research techniques by adapting best practice models to different requirements.

Pit Crew Experts

Extra brains and expertise from a wide range of disciplines we can combine to help you fast track to solutions – retail, entrepreneurial start ups, technology, market research, design, coaching, nutrition and well being, psychology.

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Make contact and send a message to Ideamakers:

© Ideamakers Ltd

For ideas to get you thinking outside of your own category about the art of the possible:

• Fast Company
• Wired

Great people who can make a creative difference to your business:

• JCPA - Photographers who undertake commissions for company prospectuses, brochures and websites and with over twenty years in the photographic industry and an excellent understanding of both the client needs and the type of images required by the client. They produce compelling photography which brings a subject to life as their photographers are encouraged to generate fresh and creative ideas.
• Achieve Unlimited - Founded by Rachel Turner PCC PMC, a successful Coach and pioneer of the profession in the UK with a proven entrepreneurial background and spirit. Her business provides coaching for successful professionals and business owners who want to fast track their development and achieve more in their personal and professional lives.
• DIGITALMEDIALAB - Our favourite design house! Great web design, memorable logos, effective brand identity graphics and mastery of all types of digital media development for internet, dvd and print production.
• Gripped Communications - Founded by Peter Walter and Bruce Lambert, this dynamic and down to earth duo help large multi national companies communicate more effectively with their stakeholders and staff, using multi media formats to engage the audience in an enjoyable and cost effective way.